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Sierra Lewis, Good Juu Juu Founder
The first time I walked into a metaphysical store, I felt at home. It was peaceful and quiet, yet the stones emanated such colorful and lively energy!

I felt connected to the crystals, and I started wearing them and meditating with them regularly. They quickly became one of many resources to lean on during my healing journey. My collection started growing, as I read dozens of books about how to use them and harness their healing properties.

The more I learned about all the spiritual and metaphysical healing benefits of crystals, the more empowered I felt to share my passion with others.
Sierra Lewis, Good Juu Juu Founder

In October 2018, when Good Juu Juu was founded, I started consciously committing my time and energy to educating others about how crystals can assist their self care journey. Good Juu Juu is about more than crystals — my intent is to promote an entire wellness, self care centered lifestyle.

Sierra Lewis, Good Juu Juu Founder
JuJu is an object with mystical, supernatural powers.

The word “JUJU” comes from traditional West African religion (where some of my oldest ancestors were from). These objects are used for healing, protection, attracting abundance, removing negativity, inspiring creativity, and promoting sexual vitality.  It’s only right to honor my ancestors, and my passion with the name Good Juu Juu.

I truly believe my intuitively selected “Juu Juu” (crystals), combined with a balanced lifestyle, will empower you to manifest your soul’s true desires.
Sierra Lewis, Crystal Curator and Expert
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